SUMMER 2021 – 14: ASSIGNMENT FOURTEEN: A VERY SHINY SOMETHING
We know whether something we are looking at is shiny or not. We always have... it's part of what I call visual literacy and we develop it quite young. Shiny things reflect light a specific way. Shiny things show us how shiny they are by what they do with the...
NATURAL LIGHT TOOLS: MORE THAN A BOUNCE CARD
Yes, it is an ad for California Sunbounce, but there are still some nuggets of information and ideas for you to try whether you use CA Sunbounce or DIY reflectors. PART ONE https://youtu.be/ynUpH0b5lrg PART TWO https://youtu.be/9uI2Pse8fCY
THREE PHOTOSHOP VIDEOS TO LEARN FROM
COMPOSTION: https://youtu.be/n-1tq0FEBV4INSPIRATION: https://youtu.be/vNYMeyEwcgQLIGHTING: https://youtu.be/a9rJB3VKA74
SUMMER 2021: 12: ASSIGNMENT TWELVE: AD FOR A TEA IMPORTER
ASSIGNMENT: AD FOR TEA THE BRIEF: An ad for a tea shop with 6 regional brick and mortar shops and a thriving online business. They want to advertise in a few local and regional magazines, and in an in-flight magazine (Delta). They are going to need an image that will...
SUMMER 2021: 11: ASSIGNMENT ELEVEN: A PET SUPPLY PRODUCT
DUE SEPTEMBER 21, 2021 Many times when we are shooting, our job is to take something rather mundane and make it look like something really special. A pet toy or accessory for instance. (NOTE: If you Google it, you will find a bazillion images that do not make it look...
SUMMER 2021: 10: ASSIGNMENT TEN: A VERY MUNDANE SUBJECT
Due: September 14, 2021 Sometimes we have to shoot boring stuff. And that can be really easy. Sometimes we have to shoot boring stuff and make it look really cool, or awesome, or inspiring – at least inspiring enough to lead to a purchase. And THAT can be really hard....
Remove HARSH Shadows & Highlights in Photoshop!
https://youtu.be/kTLIwjVgpMQ
SUMMER 2021:: 9: ASSIGNMENT NINE: POURING SOMETHING LIQUID
ASSIGNMENT: A POUR SHOT THE POUR SHOT You can use beer, or wine, or lemonade, or root beer, or ginger ale… Whatever you want to pour. The brief: A close up of a pour shot… it can be from oblique to the camera to straight over top. It must show an interesting ‘splash’...
2021 SPRING: 32: OPEN SHOOT
WELL, It's that time. Do a new shot. Redo a shot. Do a shot you missed. Make us purr with sheer enjoyment!
SUMMER 2021: 8: ASSIGNMENT EIGHT: CUTLERY
This assignment we will tackle cutlery as a high-end chef's tool. Things to think about when shooting cutlery: The texture of the blade.Show this by making sure you have a continuous highlight on most of the blade. This highlight will most likely be a specular...
SUMMER 2021: 7: ASSIGNMENT SEVEN: STEMWARE ON BLACK AND WHITE
Assignment: Client is a distributor of adult beverages, and specializes in exotic cocktails. Colorful drinks in fancy glasses. From martini glasses to tall, skinny glasses, the drinks are both colorful and delivered with style in most establishments. He wants a shot...
SHARPENING SKILLS IN PHOTOSHOP
https://youtu.be/vNnURDLVvMA
A GOOD WAY TO BURN AND DODGE
This could be used on product, food, still life, and portrait. Give it a shot. https://youtu.be/5fYVUCyle8c
SUMMER 2021: 6 ASSIGNMENT SIX: AD FOR A LOCAL FLORIST
A FULL PAGE AD FOR A LOCAL FLORIST ... AND YOU ARE THE ART DIRECTOR. https://youtu.be/EmOgfTs3aP8 This is a short description assignment. A brief is all you get. BRIEF The magazine is 8.75 x 11.25 size. Portrait view Full Color The client wants a bleed shot (edge to...
SUMMER 2021 – 5 -ASSIGNMENT FIVE: PROMO IMAGES FOR A LOCAL COFFEE SHOP
https://www.youtube.com/watch?v=QIkWZJvZ33U NOTE: THERE IS NO CLASS ON AUGUST 4. WE WILL RESUME CLASSES ON AUGUST 11. ASSIGNMENT: Promotional Images for Local Coffee Bar BRIEF Your town or area just got a new Coffee Bar in a newly gentrifying part of town. Because...
2022 SPRING: 26: ASSIGNMENT TWENTY SIX: CUTLERY
This assignment we will tackle cutlery as either a chef's tool, or an 'everyday carry' knife (pocket knife) Things to think about when shooting cutlery: The texture of the blade.Show this by making sure you have a continuous highlight on most of the blade. This...
2021 SPRING 29: ASSIGNMENT TWENTY NINE: LUGGAGE
LUGGAGE A high-end item that also sells at low-end retail outlets. The idea of luggage means travel... travel is romantic. Travel is personal. Travel is freedom. Now we have been asked by a small ad agency to produce an image for a new distributor of luggage in our...
SUMMER 2021: 4: ASSIGNMENT FOUR: RECIPE FOR AN AIRLINE MAGAZINE
This is a ‘Table Top” or still life food shot. The assignment: an image to accompany a simple recipe for an InFlight magazine. Those are the little monthlies that most of the airlines have in those seat pockets. Some are good, some are not. This is one of the good...
UNDERSTANDING CURVES: IMPORTANT
Photoshop has a wide selection of tools to use to modify the global image, but none is more powerful than curves. Understanding curves is one of the essential knowledge points we all have to grasp. It will make our post-production work so much better. Learn to use...
BLEND IF: EXPLAINED. (ONE OF THE MOST IMPORTANT TOOLS IN PHOTOSHOP)
https://youtu.be/dHU03kD6Q90
SUMMER 2021: 3: ASSIGNMENT THREE: TEAR SHEET BOOK AND IMAGE
A LITTLE SOMETHING TO HELP US PLAN We are going to start our business planning, but not in the dry “business school” sort of way. We aren’t in business school – we are photographers. Planning our business means that we have to also think about what we do as...