Marketing Questions, April 3, 2021
https://youtu.be/XZAs1nHZSaA
2021 SPRING: 15: ASSIGNMENT FIFTEEN: SHOWING “SPEED” IN A STILL PHOTOGRAPH
ASSIGNMENT FIFTEEN: SHOWING "SPEED" IN A STILL PHOTOGRAPH THE BRIEF: The assignment is deceptively simple. Speed. Not the drug, the virtual manifestation of speed… going fast. Really fast. The client wants something that shows how fast his in-town delivery system is,...
Become Familiar with these Photoshop Tools
Sooner or later we all have to deal with wrinkled fabric or backgrounds, dust, scratches and imperfections, and making the image look as good as it can - maybe even better than it is. Here are three techniques to help get you familiar with the processes....
SPRING 2020 44: ASSIGNMENT FORTY FOUR: TIMEPIECES
https://youtu.be/tZlVQtHeR9w Photographing a watch is never easy. From shiny surfaces to infinite curved angles, to glass over the face, the challenges of shooting a timepiece is particularly daunting. Which is why we love to do it. And that is our assignment this...
2021 SPRING ASSIGNMENT TWELVE: WINE / BOTTLES FROM LAYOUT
IMPORTANT: PLEASE DOUBLE CHECK NAMING CONVENTION = 2021-spring... ALSO: All images must be 1200 pixels on long side. Even the images coming from phone cameras. ALL images must be resized and renamed. Thanks.ASSIGNMENT: WINE / BOTTLES FROM LAYOUT THE BRIEF: A double...
2021 SPRING: ASSIGNMENT ELEVEN: THREE SHOT ADVERTORIAL FRAGRANCE SHOOT
A Three Shot Advertorial Advertorial Explanation Word Origin noun 1. an extended newspaper or magazine text advertisement that promotes the advertiser's product or services or special point of view but resembles an editorial in style and layout. ...
TWO IMPORTANT PHOTOSHOP TECHNIQUES TO GET TO KNOW
https://youtu.be/336M9VM5eiI https://youtu.be/T6VAkRQPels
A LONG VIDEO ON WHAT YOU SHOULD KNOW ABOUT THIS CRAFT
JAKE STANGEL IS A PROFESSIONAL PHOTOGRAPHER based in Portland and San Francisco. This is a long (2 1/2 hours) video in which Jake explains all you need to know to be a photographer assistant... and to be a photographer as well. No worries if you do not already have...
On Doing Short Form Videos
Some great points on making short-form motion or video. I am not encouraging you to do Instagram stories, but his process for getting good at what he does is truly the way to go. Make more stuff so you can make more mistakes so you can correct the mistakes so you can...
BUILDING A PORTFOLIO WITH SAM ELKINS
https://youtu.be/d766m7Z-QqI
SPRING 2020: 37: ASSIGNMENT THIRTY SEVEN: STOP MOTION
STOP MOTION ANIMATION All we need is a camera and Photoshop (or any software that can make animated GIFs) https://youtu.be/56ucsXU6BHU BELOW ARE TWO METHODS TO USE TO ASSEMBLE YOUR ANIMATED GIF. https://youtu.be/MCVMq6vNEVMhttps://youtu.be/f9vhe4_MLUsVery good...
2021 SPRING: ASSIGNMENT SIX: COSMETICS
Cosmetics can be a tricky subject for a lot of reasons. The design of the packaging and tools are extremely important for the branding of the items. Logos, shapes, colors, textures, and more are carefully worked and reworked to help the customer feel the experience of...
CONSUMER ELECTRONICS: SIX IMAGES DECONSTRUCTED.
Take your time going through this short video. Six images taken apart with their Behind the Scenes images. Lots to learn here. https://youtu.be/H21UHmwzPbw
ASSIGNMENT: ON TWO WHEELS
ASSIGNMENT: ON TWO WHEELS THE BRIEF: Bicycles: not motorcycles or scooters or any other form of motorized transportation. A local bike company is sponsoring a bike safety month and they need two shots for their upcoming promotional materials. Since they are a bike...
THE HIERARCHY OF IMPACT
This is a very important concept to get into your workflow and creative concepts. If "anyone" can do something, then "anyone" will. And if we are doing work that anyone can do, we are not going to be competitive OR in demand. We become a commodity. Like a can of peas....
FOCUS STACKING BASICS
https://youtu.be/s5yyWjMLXU8
DECEMBER HIATUS THREE: 3 VIDEOS ON PRINTING COLOR IMAGES
https://www.youtube.com/watch?v=tzFNrKzQVCghttps://www.youtube.com/watch?v=mtIJLIM0uy0https://www.youtube.com/watch?v=nkYqX1diJlo
ASSIGNMENT: A PROMO FOR A LOCAL COFFEE SHOP
ASSIGNMENT: Promotional Images for Local Coffee Bar BRIEF Your town or area just got a new Coffee Bar in a newly gentrifying part of town. Because you are doing your marketing right, you knew it was opening soon (business licenses are posted in the newspaper) and did...
2020 HOLIDAY ASSIGNMENT (OPTIONAL)
HOLIDAY ASSIGNMENT ALL STUDENTS I am not trying to be presumptuous here, but I expect most all of you will be receiving some sort of gifts this Christmas - even if they are from you to you. So I want you to treat them as an assignment for a still life or product...
DECEMBER HIATUS: POTPOURRI OF FUN STUFF
This is the second week of Christmas or Winter Hiatus, and once again there is not an assignment. But I do have some stuff that you may have or have not seen before, and I think they may be of value to you.Color grading is one of the hottest new techniques for...
DECEMBER HIATUS ONE: DEVELOPING A STORY
One of the best ways I know of to create a story approach to a photo shoot is to use a storyboard.A storyboard is a visual shot list that also helps define your timeline for shooting. Having a good storyboard helps you create a coherent set of images, but not...