PREPARING YOUR MARKETING PIECE. The assignment is to present four postcards for your promotion starting May 1, 2024. The postcards will be used on May 1, July 1, September 1, and November 1. This is one postcard every other month. A good schedule. For more...

CATALOG PAGE Shooting for catalog pages is a discipline that takes time and skill to develop. Colors must match, backgrounds must be similar enough that they do not distract the eye, and the lighting must be consistent. Your assignment this week is to shoot three...

THE INCREDIBLE EDIBLE EGG Yeah… it is a popular headline, but that is what the client wants. The Design Agency is located out of your area but wants you to shoot this because you have been consistently marketing to them with great work. (See, it works.) A local...

Assignment: The client is a distributor of adult beverages, and specializes in exotic cocktails. Colorful drinks in fancy glasses. From martini glasses to tall, skinny glasses, the drinks are both colorful and delivered with style in most establishments. He wants a...

Cosmetics can be a tricky subject for a lot of reasons. The design of the packaging and tools are extremely important for the branding of the items. Logos, shapes, colors, textures, and more are carefully worked and reworked to help the customer feel the experience of...

The client needs some shots for their social media. They want a lot of them. We call these shoots "Library Shoots" as you are helping them build a library of images. Usually, these are based on time and image count. For instance: Two days of shooting, with a minimum...

2020 - ASSIGNMENT FIFTY: CIGAR / BRANDY BAR FOR AN AD AGENCY PITCH THE BRIEF: https://youtu.be/xr93sYtJxLc WHAT IS A PITCH? When a company decides they want to look at a new ad agency, they let it be known (many ways) that they are ready to be "pitched". That means...

Occasionally we have to recreate a period in history for our assignment. These can, of course, run from mightily damn difficult to a piece of cake depending on our location, the demands of the client, and our access to wardrobe and accessories from the time period we...

ASSIGNMENT: NUTRITIONIST BROCHURE COVER AND SPREAD: AND EITHER A 20 SECOND MOTION GRAPHIC (REEL), OR A POSTER DESIGNED FOR A BUS STOP BOARD. THE BRIEF: A local nutritionist needs a new brochure. He has hired a local graphic designer to do it, and you are the...

THIS IS A FREE WEEK. Redo an assignment. Do one you missed. Do something you love and impress the heck out of us. These come around once per quarter. [gallery...

2023 SPRING: ASSIGNMENT THIRTY-EIGHT: A HUMAN PROP (WITH MOTION) Due: November 21, 2023 This assignment is similar to many we get in the commercial realm. It is usually for an ad or a collateral piece and it features a product, thing, item, or widget. In order to give...

INSPIRATION VIDEO: https://youtu.be/pHHEd1HCvAM   RESOURCE LINKS: PINTEREST JOSH DICKINSON JOSH CALDWELL MATHEW ZUCKER NICHOLAS DUERS ASSIGNMENT: FASHION ACCESSORIES: MEN'S WALLET OR MESSENGER BAG THE BRIEF: The company makes messenger bags and wallets for men....

ASSIGNMENT: WOMEN'S SHOES FOR LOCAL BOUTIQUE Women's Shoes. A consistently best selling accessory. Count the shoe ads in Vogue or Bazaar… a very high percentage. There is a love affair between consumers and shoes – and especially women’s high heels. Assignment: The...

This is a fun assignment: And choose two. Do not worry about the sharing ideas I have posted here, make sure you post your two images here as usual. For this class (Project 52) we use OUR OWN PHOTOS.  You will concept out and make your own shots. Read the whole page...

PLEASE READ ALL OF MODULE ONE TO UNDERSTAND THE ASSIGNMENT. CHOOSE TWO BELOW. The Creative Class: Module One Use your own photography for these assignments. Assignment 1: The Power of Simple Find an advertisement, either print or digital, that you think is overly...