ASSIGNMENT THIRTY FIVE: TWO CONCEPTUAL ADS | CC MODULE TWO

OCTOBER 31, 2023

This is a fun assignment: And choose two.

Do not worry about the sharing ideas I have posted here, make sure you post your two images here as usual.

For this class (Project 52) we use OUR OWN PHOTOS. 

You will concept out and make your own shots.

Read the whole page at the Creative Class.

1. “The Silent Ad”

Task:
Design a full-page ad for a fictional product, but here’s the twist:
Use no words. Not one.

Objective:
Discover the raw power of visuals.
What story can you tell without uttering a single word?

Reflection:
Once completed, share with peers.
Can they guess the product’s purpose?
Its audience?
Its brand promise?


An ad for personal tracking software.

2. “Photo Diary”

Task:
For one week, take one photograph daily that captures an emotion, without featuring any human faces.

Objective:
Emotions are complex. Can you convey joy, sadness, anticipation, or any other feeling through just scenery, objects, or abstracts?

Discussion:
End of week, display photos.
Have classmates interpret the emotions captured.

3. “Retro Meets Modern”

Task:
Choose an old advertisement from the 1950s or earlier.
Redesign it for today’s audience.

Objective:
Understand the evolution of visual communication.
What has changed?
What remains timeless?

Review:
Discuss the key differences.
What did you preserve?
What did you change?

Original 1937 Harley Davidson Ad.

Redesigned Harley Davidson Ad.

4. “The Meme Challenge”

Task:
Craft a meme that communicates a complex business concept (like ‘Return on Investment’ or ‘Supply Chain Management’).

Objective:
Memes are the language of today.
Can you make business jargon relatable and viral?

Sharing:
Post memes in a common space.
Which one gets the most engagement and why?

5. “Unboxing Experience”

Task:
Design packaging for a common everyday item (like a toothbrush).
Ensure the unboxing tells a story.

Objective:
Even the mundane can be magical with the right visuals.
Can you elevate a simple product through its packaging?

Feedback:
Swap designs with peers. Document their unboxing.
Did the story come through?

Ad for consumer product.