SUMMER 2022 3: ASSIGNMENT THREE: TEARSHEET EXCERCISE
A LITTLE SOMETHING TO HELP US PLAN We are going to start our business planning, but not in the dry “business school” sort of way. We aren’t in business school – we are photographers. Planning our business means that we have to also think about what we do as...
SUMMER 2022 2: ASSIGNMENT TWO: PROMO IMAGES FOR A COFFEE SHOP
ASSIGNMENT: PROMOTIONAL IMAGES FOR A COFFEE SHOP BRIEF Your town or area just got a new Coffee Bar in a newly gentrifying part of town. Because you are doing your marketing right, you knew it was opening soon (business licenses are posted in the newspaper) and did...
2023 SPRING: 1: ASSIGNMENT ONE: PHOTOGRAPH A STRANGER
Our first assignment is what I call the “eat the frog first” assignment. (If you have to eat a frog at the meal presented to you, eat the frog first gets the worst out of the way and you can enjoy the rest of the meal.) Works the same in most other areas of life. For...
SPRING 2022: 27, ASSIGNMENT TWENTY-SEVEN: FREE SHOOT WEEK
I am so late with this. But we were scheduled to have an "Open" week here abouts anyway, so here you go. Redo an assignment you know you could have done better. Catch up an assignment you wanted to do but missed. Or simply impress us with some absolutely awesome photo...
SPRING 2022: 26: ASSIGNMENT TWENTY SIX: THE INCREDIBLY BEAUTIFUL SANDWICH
SPRING 2022: 26: ASSIGNMENT TWENTY-SIX: THE INCREDIBLY BEAUTIFUL SANDWICH The Most Incredible Sandwich… EVER! DUE AUGUST 9, 2022 The client, a small regional restaurant/catering chain, has introduced a new sandwich line to complement their other prepared foods. But...
THREE INTERESTING POST PROCESSING VIDEOS FOR YOU
THREE INTERESTING POST PROCESSING VIDEOS FOR YOU
SUMMER 2021: 51: ASSIGNMENT FIFTY ONE: PREPARING YOURSELF FOR THE COMMITMENT
This group is ready to start the planning for next year's marketing campaign. The shoot for this week is portfolio work. Shoot for your portfolio and present the work on the critique day with the following information: 1. Why you shot it for your portfolio.2. Why you...
2022 SPRING: 23: ASSIGNMENT TWENTY THREE: A NEW COKE CAMPAIGN
https://project52pro2016.com/location-product-lighting-exercises/ This will be fun. And challenging. Really challenging. WATCH: https://youtu.be/UvYuQ4Qyiqc The details. Read them. Twice or more. You have just been contacted by a local Coke ad agency for a set...
2022 SPRING: 22: ASSIGNMENT TWENTY TWO; THREE SHOT ADVERTORIAL: FRAGRANCE SHOOT
A Three Shot Advertorial (Assignment 22) ASSIGNMENT DUE DECEMBER 7, 2021 Advertorial Explanation Word Origin noun 1. an extended newspaper or magazine text advertisement that promotes the advertisers product or services or special point of view but resembles an...
SUMMER 2021: 50: ARCHITECTURE: PHOTOGRAPHING LARGE BUILDINGS
PHOTOGRAPHING LARGE BUILDINGS No matter what your market, architecture can be a percentage of your revenue if needed. Whether for construction companies or architects or developers, there is a lot of work for you to do. And this work can be spun off from existing...
SUMMER 2021: 21: ASSIGNMENT TWENTY ONE: WOMEN’S SHOES
2022 SPRING: 21: ASSIGNMENT TWENTY ONE: WOMEN'S SHOESDUE JULY 5,2022 https://www.youtube.com/watch?v=gLCPtY-QVjY One of the most photographed women’s fashion accessories is the shoe. From sports shoes to impossibly high heels, women’s shoes come in all shapes and...
2022 SPRING: 20: ASSIGNMENT TWENTY: A RESTAURANT MENU
HELL ON WHEELS:A Coffee, Burger, and Pie Restaurant needs a new Menu Cover A local company is franchising a new burger store… retro design, servers on roller skates, old-time fun. And it is mostly for upscale people who like to dress downtown… $30,000 Harleys and Mint...
SUMMER 2021: 46: PIZZA: IS THERE NOTHING IT CAN’T DO
PIZZA: WONDER FOOD OF THE GODS THE BRIEF: What the client wants is a shot of her pizza as a homemade favorite. They use all traditional ingredients, and they use fresh ingredients whenever possible. They add little twists to the popular pizza dish by creating new and...
2022 SPRING: 17: ASSIGNMENT SEVENTEEN: PIZZA, THE MAGICAL FOOD
18: ASSIGNMENT: PIZZA: WONDER FOOD OF THE GODS THE BRIEF: What the client wants is a shot of her pizza as a homemade favorite. They use all traditional ingredients, and they use fresh ingredients whenever possible. They add little twists to the popular pizza dish by...
SUMMER 2022: 42: ASSIGNMENT FORTY TWO: THREE WINE BOTTLES TO LAYOUT (SINGLE SHOT)
ASSIGNMENT: WINE / BOTTLES FROM LAYOUT THE BRIEF: A double spread ad for a local restaurant to run in a local magazine. You have this layout sketch from the art director. This is a rough look at how they want the image. It is your job to present the image perfectly...
2022 SPRING 16: ASSIGNMENT SIXTEEN: COVER FOR A CLASSICAL MUSIC CD
THE ASSIGNMENT In this assignment, you will have to very carefully follow the brief(s) for the shoot. The client is a small PR firm in your area, and they are handling the promotion of a regional classical music string quartet. The quartet is made up of University...
SUMMER 2021: 43: ASSIGNMENT FORTY THREE: THREE WINE BOTTLES TO LAYOUT (SINGLE SHOT)
ASSIGNMENT: WINE / BOTTLES FROM LAYOUT THE BRIEF: A double spread ad for a local restaurant to run in a local magazine. You have this layout sketch from the art director. This is a rough look at how they want the image. It is your job to present the image perfectly...
2022 SPRING: 14: ASSIGNMENT FOURTEEN: WOMEN’S FASHION ACCESSORIES
Good Afternoon, Arthur DyrektorCreative Director De Luxe + I hope this note finds you well. I need your creative eye and work again. For this coming year, we are focusing on creating a new line of upscale women’s fashion accessories. We provide a full line to...
SUMMER 2021-41: ASSIGNMENT FORTY ONE: THE COWBOYS (AND GALS) WHO ARE “OUTSIDE THE LINES”
COWBOYS AND COWGIRLS No, not cowboys like with horses and cows and ropes and stuff. The Outsider. The “goes his/her own way” person. The one that doesn’t follow all the rules, but just gets the job done. Think Elon Musk.Think Richard Branson.Think Martha Stewart....
SUMMER 2021: 40: ASSIGNMENT FORTY: WHAT IS WET?
WHAT IS "WET” What does that mean? Specifics:A client has called. She hired a photographer to do a shot of something to show how her new water repellent product works. The photographer blew the shot… never did any Project 52 assignments, poor guy. She (the client)...
2022 SPRING: 12: ASSIGNMENT TWELVE: SUMMERTIME – AND THE LIVIN’ IS EASY
SUMMERTIME - AND THE LIVIN' IS EASY NOTE: THIS IS ALSO A "FREE WEEK" SO YOU CAN CHOOSE TO DO ANY OF THREE THINGS: ONE:You can redo a previous assignment that you feel you can do a whole lot better.One assignment. TWO:You can do an assignment you missed and get closer...