As the old song goes, “Diamonds are a girl’s best friend.” Whether that is true or not is really a subject to be taken up on Facebook… LOL.

But for this assignment, that is JUST the headline for the ad you are going to shoot. It is for a local jewelry store and the designer wants to have it KICKBUTT in the two local magazines you are going to shoot it for.

So first up, you will research two of your local magazines for LOCAL ads for jewelry shots. Analyze them.

1. What makes them work?

2. What can you do to make yours better?

(Tell us what you found in your local magazines, and then what you are proposing to do that will make yours better. Do this on the Facebook Group, and hashtag them #2015-p52-diamonds. Screen shots, iphone snaps – whatever you can to show us what you found.)

Specifics:

A vertical ad, full page, color.

The designer wants the jewelry to stand out from whatever background you choose. Unfortunately, she will not be able to be on the set with you so she sent some images that she likes over to a Pinterest page she shared with you.

STILL LIFE SAMPLES:

PEOPLE SAMPLES: