SUMMER 2022: 52: ASSIGNMENT FIFTY TWO: A PROMOTIONAL PIECE
FINAL ASSIGNMENT: A PROMO PIECE WITH A NEW PHOTO ON THE COVER Your assignment is to make a 16x20 promo card with four images on one side, and one image on the front. The front image is the image you are doing for this last assignment. Make it a killer image that...
2023 SPRING 51: ASSIGNMENT FIFTY ONE: BOYS OF SUMMER
THE BOYS OF SUMMER Baseball… played the world over, this game is one of heroes and villains, intrigue, and skill. “The Boys of Summer” is a term used for baseball players, and I think a play or movie too. No matter, we are using it as the title of this assignment....
SUMMER 2022: 50: ASSIGNMENT FIFTY: WE DONE LOST OUR MARBLES
No, I haven’t lost mine… I want a shot of marbles. Easy to find, and easy to shoot… well, they are easy to find anyway. This is part still life, part concept. The article that is being illustrated is headlined: “We Haven’t Lost Our Marbles… Yet” - and it is a tech...
SUMMER 2022: 49: ASSIGNMENT FORTY NINE: FLUCTUATING CURRENCY
The job at hand is to create a photograph for a brochure cover. The client is a financial services company. They help people take the mystery out of financial planning. The point of this brochure is to discuss the fluctuating currency markets between Asia and the US....
SUMMER 2022: 47: ASSIGNMENT FORTY SEVEN: PIZZA – THE WONDER FOOD OF CHAMPIONS
ASSIGNMENT: PIZZA: WONDER FOOD OF THE GODS IMPORTANT: You have to bring your style into the images now. How to make a pizza photograph is pretty easy, right? Softbox and fill card. But this is a pizza shot for a restaurant that is willing to step outside the box,...
SUMMER 2022: 42: ASSIGNMENT FORTY TWO: “BRAIN FOOD”
"BRAIN FOOD" Can food make us smarter? Is there really such thing as “Brain Food”? Maybe there is… and you have been asked to shoot brain food for a national magazine editorial story. Brain food? Bananas… Yep. Bananas are the new brain food according to some...
SUMMER 2022: 41: ASSIGNMENT FIFTEEN: SPEED “CAPTURED” IN A STILL IMAGE
SHOWING “SPEED” IN A STILL PHOTOGRAPH THE BRIEF: The assignment is deceptively simple. Speed. Not the drug, the virtual manifestation of speed… going fast. Really fast. The client wants something that shows how fast his in-town delivery system is, and how it can save...
SUMMER 2022: 38: ASSIGNMENT THIRTY EIGHT: EDITORIAL: “I COULDA BEEN A CONTENDER…”
A great line from the movie “On The Waterfront”… Marlon Brando’s character has just learned that his brother had been setting him up to lose, so he could bet against him and win. Fixed fights. Brando realizes that he has no chance of ever overcoming this charade, and...
SUMMER 2022: 34: ASSIGNMENT THIRTY FOUR: A DOUBLE PORTRAIT
ASSIGNMENT: SIDE BY SIDE (DOUBLE) PORTRAITS THE BRIEF: Side by Side “portrait”… one of the subjects face, one of all of them. Keep the images controlled. Control your subject within the frame, control the DOF and control the light to make the subjects stand out from...
SUMMER 2022: 30: ASSIGNMENT THIRTY: SUNGLASSES FOR LOCAL RETAILER
ASSIGNMENT THIRTY: SUNGLASSES FOR A RETAILER https://youtu.be/EWfq2HC2Org ASSIGNMENT: Do the images defined above, and then make an Instagram with animation. If you stay within the parameters of the Canva workflow (do not change size) you will be able to...
SUMMER 2022: 26: ASSIGNMENT TWENTY SIX: THE INCREDIBLY BEAUTIFUL SANDWICH
SPRING 2022: 26: ASSIGNMENT TWENTY-SIX: THE INCREDIBLY BEAUTIFUL SANDWICH The Most Incredible Sandwich… EVER! DUE AUGUST 9, 2022 The client, a small regional restaurant/catering chain, has introduced a new sandwich line to complement their other prepared foods. But...
SUMMER 2022: 24: ASSIGNMENT TWENTY FOUR: FREE SHOOT WEEK
Well, this is our second quarter free shoot. Impress us: However, if you want to do an assignment, do a shot of a camera. Yes, a photograph of a camera. Romanticize it.Give it power.Make it speak to the viewer.Fill the frame.Encompass the camera with vast amounts of...
SUMMER 2022: 23: ASSIGNMENT TWENTY THREE: SPORTS DRINK AD
SPORTS DRINKS. All the rage and a multi-billion dollar business. And so many terrible ads... sigh. The creative team "I know what we'll do, we'll just put the bottle on a white background cause that's all we need to do and we aren't feeling all that creative today -...
SUMMER 2022: 22: ASSIGNMENT TWENTY TWO: COSMETICS
Cosmetics can be a tricky subject for a lot of reasons. The design of the packaging and tools are extremely important for the branding of the items. Logos, shapes, colors, textures, and more are carefully worked and reworked to help the customer feel the experience of...
SUMMER 2022: 19: ASSIGNMENT NINETEEN: MADE BY HAND AND EXPRESSIVE HANDS
ASSIGNMENT: CREATED BY HAND Our project is to create a photograph of hand/hands for a magazine article: “The Handmade Economy” and how handmade works are becoming a major new industry growing in cottages and homes and small businesses all over the country – but...
SUMMER 2022: 18: ASSIGNMENT EIGHTEEN: AN EDITORIAL PORTRAIT
https://youtu.be/BDpqt-haLLM ASSIGNMENT: EDITORIAL PORTRAIT THE BRIEF: This is an editorial portrait. It is specifically for a regional magazine and it is all yours creatively. This is far more of a challenge than it may seem at the first moment of excitement when the...
SUMMER 2022: 17: ASSIGNMENT SEVENTEEN: THREE BOTTLE WINE SHOOT WITH SEPARATE ITEMS
This week we turn back to the three wine bottle shoot of a few weeks ago, but now instead of shooting one (or two) images to capture the scene, we are going to shoot all the items separately and assemble them in Photoshop. First, it will be important for us to...
SUMMER 2022: 14: ASSIGNMENT FOURTEEN: CREATING AND PRODUCING A NARRATIVE USING PHOTOGRAPHY
THE NARRATIVE PHOTOGRAPH DUE NOVEMBER 15, 2022 FROM WIKIPEDIA Narrative photography is the idea that photographs can be used to tell a story. Allen Feldman stated that "the event is not what happens. The event is that which can be narrated". Because photography...
SUMMER 2022: FREE WEEK ASSIGNMENT THIRTEEN
THIS IS A FREE WEEK. Redo an assignment. Do one you missed. Do something you love and impress the heck out of us. These come around once per quarter.[gallery...
SUMMER 2022 3: ASSIGNMENT THREE: TEARSHEET EXCERCISE
A LITTLE SOMETHING TO HELP US PLAN We are going to start our business planning, but not in the dry “business school” sort of way. We aren’t in business school – we are photographers. Planning our business means that we have to also think about what we do as...
SUMMER 2022 2: ASSIGNMENT TWO: PROMO IMAGES FOR A COFFEE SHOP
ASSIGNMENT: PROMOTIONAL IMAGES FOR A COFFEE SHOP BRIEF Your town or area just got a new Coffee Bar in a newly gentrifying part of town. Because you are doing your marketing right, you knew it was opening soon (business licenses are posted in the newspaper) and did...
SUMMER 2022: 42: ASSIGNMENT FORTY TWO: THREE WINE BOTTLES TO LAYOUT (SINGLE SHOT)
ASSIGNMENT: WINE / BOTTLES FROM LAYOUT THE BRIEF: A double spread ad for a local restaurant to run in a local magazine. You have this layout sketch from the art director. This is a rough look at how they want the image. It is your job to present the image perfectly...
SUMMER: 44: ASSIGNMENT FORTY FOUR: THREE WINE BOTTLE SHOOT WITH SEPARATE ITEMS
This week we turn back to the three wine bottle shoot we did a while back, but now instead of shooting one (or two) images to capture the scene, we are going to shoot all the items separately and assemble them in Photoshop. First, it will be important for us to...